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Facebook “advised analysts to cut (valuation) forecast before float”.

23 May

Facebook…A Place For Feds

The Press Agency Reuters claims that Facebook told selected business analysts to reduce revenue and earnings forecasts for their stock flotation while it pursued it’s marketing campaign to raise it’s share price.

You can read the full Reuters article here.

It is unclear at present which market analysts were contacted with the new downward-revised forecast by Facebook and which were not but it is apparent at present that public investors may not have been contacted, nor were privy to the revised forecast.

Facebook shares have already dived 8.9% since launch, wiping more than $19,000,000,000 of market capitalization from the original $38/share initial offering.

It appears that private investors (the many ordinary members of the public who may have bought shares) were not informed by Facebook of this new, reduced estimate of the true share valuation prior to flotation.

On the contrary, Facebook was busy plowing ahead with it’s intense publicity campaign, actually talking the share price up while Morgan Stanley and other select analysts were being told the real news.

Since the legality of such behavior is currently under scrutiny, and since Facebook’s revised (downward) estimate of it’s true value are linked to the discovery that the market for future revenue was incorrectly analyzed by Facebook, this may mark the high-water point in Facebook’s place in the history of contemporary Social Media.

It has always been my personal contention that Mark Zuckerberg wished to float Facebook partly to escape impending legal culpability for law-suits brought about by Class Actions; his position at the top of Facebook left him personally exposed to truly massive personal financial loss and even prison sentences while he stayed in control.

My estimate is that Facebook will now lose share value at a rate of 30% over the next 12 month period, caused by aquisition of unstable Start-Ups, Supreme Court litigation and migration of its users to other sites.

My estimate is that Facebook will be as insignificant a player in the Social Networking sector as MySpace by 2015.

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British Royal Wedding souvenirs “made in Chinese sweatshops” -BBC Radio 4

23 May

“Hey, Mister – wanna buy a dish cloth…?”

On 18th May 2012, at 02:21 GMT, the BBC Radio 4 World Service announced that many souvenirs for the recent Royal Wedding had been made in sweat-shops in China. Young Kate Middleton knows a bargain when she sees one.

The more you think about this amazing fact, the sadder and more strangely disconnected from reality the Royal Family appear to be.

I mean, these are not the counterfeit goods – these are the official souvenirs. The souvenirs that have been commissioned, sourced and approved by the Royal Family.

I have waited a few days to see if this news item was repeated by the BBC but, as is often the case, it has been ‘spiked’  – no doubt under pressure from Buckingham Palace who have their hands full trying to organize the celebrations for the Queen’s Birthday which is coming up shortly.

Now, you don’t suppose that Buckingham Palace awarded the contracts for  manufacturing these “Happy Birthday” souvenirs to the same eager applicants, do you…?

Would the Palace care to comment on this issue?

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Ford USA announce “American Psycho” Edition of European Transit Van Model.

14 May

In one of the most complex and garbled series of press releases by any major manufacturer in recent years, Ford (USA) and Ford (UK) and Ford (Europe) have just announced their van model line-up for 2013.

After almost 50 years, America is finally going to receive Europe’s massively popular ‘Ford Transit’.

That is the European Ford Transit.

No – not the small, car-like van that is sold by Ford to Americans as the ‘Transit’. That is in fact the Transit Connect. It was called the Transit Connect partly because in Europe it ‘connects’ with the smallest version of its big brother – the Transit – when in it’s largest form, being, if you like, the smaller brother of the European ‘Transit’ range.

But, because Americans have never had the ‘Transit’ range in the first place, the significance of the appendage ‘Connect’ is kind of lost on them. They have the ‘Econoline’ series instead. So, Americans tend to refer to the Transit Connect as simply the Transit. Which makes perfect sense. Up until now.

But the water has been muddied even further by Ford (Europe) coincidentally announcing a so-called “2013 Transit” which is not actually the 2013 Transit that America is going to get. It is something quite separate as a model. Even though it may be sold in America from 2013 onward as well.

If you are currently holding your head in your hands because you cannot make sense of Ford’s Worldwide van line-up, fear not.

Roadwax is here to help you and to share your pain and try to explain.

It is all quite simple really. The marketing departments of Ford (USA) and Ford (Europe) seem to have temporarily screwed up their sequence of model identifiers. It happens, from time to time, as model ranges evolve  in different sales territories.

Whereas motor manufacturers normally allocate model names to allow customers to differentiate between different models across a product range, Ford have temporarily reversed this procedure. They have just re-named all their different models with the same damned name.

Ford (Europe) has just announced the “2013 Ford Transit” in Europe. However, Ford show a photograph of a brand new medium-sized van that bears no relation to either their existing Ford Transit, the Transit Connect or the American E-Series. It is yet another new stand-alone product. It looks suspiciously like a Volkswagen Transporter.

So, this vehicle that Ford (Europe) have announced as the “2013 Ford Transit” is not actually the 2013 Ford Transit. It is a completely separate model from any other Ford product, with its own unique body shell and dimensions. It is specifically intended to attract builders, plumbers and hotel courtesy bus drivers, all of whom have recently migrated to VW because the current Transit now looks boring, style-less and under-powered by comparison.

But in North America, the ageing ‘Econoline’ series is about to be replaced by the European Ford Transit. So, unless somebody at Ford jumps in quick (and I’m sure they will) the “2013 Ford ‘Transit” will be sold in America alongside the ‘Ford ‘Transit’ and the Ford ‘Transit’. And in Europe, the 2013 ‘Transit’ will sit in the model range right between the existing ‘Transit Connect’ and the existing ‘Transit’.

Confused?

Here is a quick history lesson with easy to understand pictures and explanations. It will help us all unravel the truth.

We begin our story in 1964. The American economy was booming. Britain was just a few years behind, still recovering from the devastation of war-time bombing, breaking out of post-war austerity and only just learning how to have a good time.

This is the van that started it all. This is the Ford (USA) Ford Econoline.

This is the van that every small business used in the 1960’s in America. Although astonishingly badly engineered by today’s standards, it was a giant leap forward for the world of light commercial vehicles at the time and light-years ahead of anything else available, anywhere in the world. It was an outstanding commercial success, right from the day of its launch.

Ford (USA) were so delighted with its sales success that they called up Ford (UK) on the telephone. The conversation went something like this…

Ford (USA): “Get ready to rock, you skinny bunch of lime-soaked half-wits!! The ‘Econoline’ is coming to the UK! You guys can build it and sell it all across Europe!’

Ford (UK): ‘You must be mad. Go away. Besides, we are too busy trying to pull our Ford Thames out of the hedge at the end of the driveway and we haven’t got time to play silly games. ‘

 A 1963 British Ford Thames. It survived because nobody tried to drive it.

Ford (USA): ‘No – listen! This Econoline is the solution to all your problems with your Ford Thames! The Econoline actually turns corners when you pull on the steering wheel! Its a major step forward in driver safety!’

Ford (UK): ‘Driver what...? Look, can you send us some more rope? We’ve just snapped our last bit. ‘

Ford (USA): ‘That’s what we are trying to explain, you schmucks! Your booming consumer economy needs a real van! One that can actually carry more than a bag of spanners without grounding. A van with room on the inside so you can carry  lots and lots of boxes!’

Ford(UK): ‘We put the boxes on the roof if they don’t fit inside. No thanks.’

Ford (USA): ‘Oh, yeah…? And where exactly are the boxes you put on the roof-rack of your Thames?’

Ford (UK): ‘They are scattered across a potato field. Look, stop rubbing it in and send us some more bloody rope…!’

Ford (USA): ‘Nope. We’re gonna send you an Econoline and you are going to evaluate it and then build it.’

(Ford USA  sent an Econoline in a crate to Ford  UK. A few weeks went by and nothing was heard. Eventually, Ford USA telephoned England to find out how things were going).

Ford (USA): ‘Well, whaddya think of the Econoline? Great, ain’t she…?’

Ford (UK): ‘It is stuck in the potato field at the end of the driveway. Can you send us some really, really strong rope?’

Ford (USA): Damn. How did you manage to get it stuck there?’

Ford (UK): I don’t know. All I remember was touching the gas pedal and then there was this huge roar. My false teeth got sucked down my throat and everything that had previously been in front and a long way away came rushing towards me really fast and ended up behind me.’

Ford (USA): Why didn’t you brake?’

Ford (UK): ‘I thought the hedge would do that for me. This Econoline seems to be a tad heavier than the Thames. The plan sort of fell apart…’

Ford (USA): ‘So, you like it, yeah…?’

Ford (UK): ‘It is totally unsuitable for the British market. We have decided to build our very own van. We are going to call it the ‘Transit’. It will have the ride and handling of a typical British car. It will turn corners and have an engine that barely develops enough power to pull the skin off a rice pudding. That way, our world will be safe again.’

Ford (USA): ‘Transit, eh…? Hmm…the name will never catch on. You need something more sexy. How about “F-Series”?’

Ford (UK): ‘That is both rude and disrespectful to the Queen, sir. Women would lose their moral values and society would end. No – “Transit” is a nice, sensible name. Also, we are going to put the engine behind the front axle but in front of the driver so that the weight distribution allows for a thing called “handling”.

 1965. The Ford Transit. A legend is born.

Ford (USA): ‘ “Handling”? What is that? We don’t have handling in America. Is it some kind of cheese?’

Ford (UK): ‘We just invented it. “Handling” is the means by which vans can be kept separate from hedges and potato fields.’

(The years passed and the Ford Transit became legendary as the prime mover of goods across all Europe.)

 A 1970 Transit with a new and sexy grille.

 A 1980 Ford Transit with an even sexier grille.

 A 1990’s Transit with an un-sexy “Smiley-Face” grille.

 A 2005 Transit with ‘can’t be bothered to try’ grille

  A 2010 Transit with the ‘stolen from a VW Crafter’ grille.

Meanwhile, Ford America dropped the word ‘Econoline’ because it sounded cheap and created the  ‘E-Series’. Everyone still referred to it as the ‘Econoline’ and so Ford said “Ah…what the Hell…” and called it both.

Every van driver in Britain wanted one but Ford remembered the incident with the Econoline and the potato field and decided it was not a good idea. Also, it was calculated that just six Ford E-Series vans would consume more gasoline within three hours than Britain could import in a week.

 A Ford Econoline. Big, powerful and utterly pornographic.

(The decades passed, a few wars happened and then one day, Ford (USA) emailed Ford (UK) to see how things were going).

Hi, Ford UK!

We just got a Facebook page and it is really cool! Why don’t you pop over and “like” us? 🙂 FordUSA.com

Hi Ford USA!

That’s really clever! How do you do that round yellow face thing? Rgds, Ford (UK) Ltd.

Hi Ford UK!

Hope you are well. We can’t be assed to re-design the E-Series. Can we steal your Transit design? 🙂 FordUSA.com

Hi Ford USA!

Sure, no probs. Have emailed you a picture of it!

Hope you like it!  :-*+)) Ford (UK) Ltd.

Hi Ford UK!

WTF is THAT!!!??? OMG. It looks like  a Volkswagen Transporter got hit by a badger. Totally gross front end, man.

Hi Ford USA!

It is our 2013 Ford Transit! You said you wanted one! Oh – by the way – how do you do the face with the smile thing?

Hi Ford UK!

F*** the smiley face. Where is your Ford Transit? The REAL Transit ? 😦 You’ve had it since 1965, ferrchrissakes???

Hi Ford USA!

Oh. That one. That is as tired out as a hooker on Sunday. We can’t even sell them to builders. Take it if you want it. PS How do you do that sad face thing? Rgds, Ford (UK) Ltd *–P

Hi Ford UK!

Thanks! Hey – guess what we have done to your Ford Transit!!! 😀

Hi Ford USA!

What – the one that looks like a Volkswagen? 🙂

Hi Ford UK!

No – stop going on about THAT one. It is just getting everybody confused. Its just a goddamn VW with a Ford badge. 😛

Hi Ford USA!

Oh. We spent all night staying up and trying to make it look good. Sorry you don’t like it. 😦

Hi Ford UK!

LMFAO! It looks pants. Anyway – check this out, dude. Look what we’ve done to your old European Transit! Twin Turbo!!! V6!!! 😀   😀   😀

Next Gen Ford Transit Ecoboost Outline

Hi Ford USA!

You can’t be serious…that is….OBSCENE!!!!  By the way, what does “LMFAO” mean?

Hi Ford UK!

Hahahahahahahaaha….! F**k you.

That’s right, folks!

Ford of America have gone and stuffed a 350 BHP twin-turbo gasoline V6 into Ford Europe’s ageing ‘Transit’! This psychotic, tyre-burning monstrosity of a van will now replace their home-grown Econoline range.

And, no….we Brits will not be allowed to own one in case we hurt ourselves. Instead, we will be persuaded to buy Ford’s new VW  Transporter look-alike or else plod on with our 90 BHP or 130 BHP versions that are already well past their sell-by date.

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Dan Baird + Homemade Sin rock Europe. Europe considered rocked.

1 May

There is a simple Ethnicity Test that one is given before one can truly be described as British. Regardless of race, gender, religion nor one’s choice in sandwich filling, we all have to agree to one thing:

Please complete the following statement using one of the answers listed below.

“If I find myself one Spring evening in a beautiful English pub garden that perches on the banks of a fast and silent river and I realise that I still have one more wish to be granted in my life before it is time for me to go, then I explicitly demand that…

1) a veteran Georgia road-house band be transported here to play forthwith at maximum volume.

2) the quiet tranquility of this Sunday night is not suddenly broken and we shall still hear a weasel should it decide to fart.

3) we all remain sober and get early nights before the dawn of Monday because that is sensible and far wiser.

Did you correctly choose answer No.1?

Congratulations…!!!

You immediately gain honorary (yes – that is how we spell it) British Ethnicity. There is no badge to send you through the post. You will not be questioned further on any of your other beliefs. You are hereby assumed to be of sound enough mind to stand in a trial and be questioned by a judge.

Homemade Synopsis

Western Europe has always been proud of innovation. It is particularly our fusion of ideas from diverse sources that moves us forward as thinking nations.

None more proud or diverse than Britain.

One of the most important innovations that we British ever stole from the Americans was “guitar-driven rock”. Some time around the period 1975 – 1985, while all of the world was too busy watching the Nasa space program, we in Britain stole “driven, blistering guitar rock” from the American Consciousness and got it out of the country in a box.

In one of those “you couldn’t make it up if you tried” type situations, a band of the most accomplished Southern Rock musicians from the U.S state of Georgia just arrived in their tour bus down the treacherous hillside track that leads to Beese’s Tea Gardens. They plugged their valve-driven Fenders and Gibsons into the sound system and proceeded to take off heads.

Dan Baird engaging four-wheel-drive...

There is a strand of music history starting from the 1970’s that involves valve amps, two guitarists, playing with a backing of electric bass and live drums. It pays homage to its roots but it keeps moving forward. It has to, or else it becomes a parody of itself.

Dan Baird & Homemade Sin are the group who kept driving that sound forward. If Keith Richard, The Faces or a thousand other bar-room bands had kept on playing live and developing their craft, they would sound like this.

This band has always known that their particular musical genre bears unique rewards. One of its strengths is that you can play trouser leg-shakingly loud material with great clarity to an audience of a couple of hundred souls who want to party.

All you need is that good material and the phone numbers of some ace musicians.

And that is where Dan Baird & Homemade Sin come into the equation. They just happen to play rock for real!

Dan Baird & Homemade Sin come with free delivery and long-term guarantee. They are now on European tour.

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Obama Secret Service Agents “cannot spot a prostitute at a nightclub bar” – Peter T. King

23 Apr

I Spy For The F.B.I.

In a worrying development for the American President, it has emerged that some Secret Service Agents are unable to identify a prostitute in a Colombian night club, specializing in offering personal services to male clients.

Defending the Secret Service Agents who are caught up in the scandal, Peter T. King – chairman of the house committee on Homeland Security has admitted:

“…Some of them were saying that they didn’t know they were prostitutes…”

When shown a photograph of  the Pope and asked to identify the person in the picture, it is believed that six Agents confirmed that he was in fact Boy George and a further nine identified him as Barbara Streisand.

President Obama is believed to have locked himself in the bathroom and is refusing to come out until he is given a Walmart shell suit and a ginger wig.

An anonymous source at the New York Times who revealed this amazing fact said that they believed that over the last fifty years, U.S. Secret Service Agents may have mistakenly slept with thousands of women whom they thought were just ordinary housewives.

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Dow Chemicals almost kicked out of London 2012 Olympics. More pain to come.

17 Apr

Dow Chemicals, that lovable corporate giant who didn’t  bring you the 1984 Bhopal Disaster and who aren’t responsible in any way for injuring up to half a million Indian citizens in one of the worst industrial catastrophes in world history, are not happy bunnies.

Just sixteen weeks before the 2012 Olympic Games begin to deliver them “marketing gold”, they are being asked to get out of town. Just when the winning line for their social media campaign is in sight, they run across a problem. Nobody likes them.

Last week, the prestigious London Assembly decided by only one solitary vote not to kick Dow out of the 2012 Olympic games and cancel them as a sponsor. As close shaves go, that was very close.

Dow are not the kind of giant international corporation who take kindly to criticism. Dow takes the view that people who say that they are a classic example of a “corporation gone bad” are misinformed.

So that nobody is misinformed ever again, Dow have made the real truth abundantly clear on their website:

“Dow’s policy is to be lawful, highly principled and socially responsible in all of its business practices.”

“At Dow, diversity and inclusion are inherent in our work environment”.

“In 2011, Dow had annual sales of $60 Billion and employed 52,000 people worldwide”

“For over two decades we have embraced and advocated Responsible Care – a voluntary industry-wide commitment to safely handle our chemicals from inception in the laboratory to ultimate disposal”.

Well, so that nobody is misinformed ever again, here is some more real truth:

After persistently ignoring warnings from both American experts and local officials, a badly maintained Union Carbide plant, operating with knowing disregard to safety procedures, leaked toxic gas across a vast area of housing during the night.

Within days, all the local trees lost all their leaves.  Two thousand dead farm animals were discovered and disposed of. 170,000 injured people were received by medical staff. They were all suffering from the same effects you would get if you inhaled cyanide. Thousands died and more than a million people were physically damaged, it is now widely believed.

Union Carbide offered $350 million -only the sum they were insured for – as compensation. The Indian Government estimated compensation to be one thousand times higher than that figure. The discredited and financially ruined Union Carbide Corporation sold its Bhopal plant for peanuts in 1994 and in 2001 both Union Carbide and that plant were bought up by Dow Chemicals…purely for reasons of profit.

To this day, hundreds of thousands of injured victims have been denied either proper justice or reasonable compensation. Dow has said “No” and Dow means “No”.

The massive organisational project that is the 2012 London Olympics has always had an ‘unreal’ air about it. Whereas few would wish to knock the hard work of those athletes who pursue world excellence, many people have always maintained that not only are the Games themselves already seriously tainted by allegations of corruption but that London simply isn’t the right venue for them.

The list of key sponsors looks increasingly like a roll-call of corporate and athletic pariahs. Neither Coca-Cola nor McDonalds can make any claim to having raised the health standards of anyone in the world. But…Dow Chemicals…?

How on earth Lord Sebastian Coe and his Organising Committee were stupid enough to allow Dow to become a major sponsor of their event is to remain a mystery for now. Perhaps it was the large wad of money.

There is a huge elephant in the corner of the living room again. Lord Coe and his very important friends cannot see it.

Everybody else can.

Dow Chemicals have a slogan for their range of paints:

“A Smarter Way To Hide”.

Dow Chemicals also have a Corporate slogan:

“We believe that taking the extra step to be socially responsible does not hold us back – it sets us apart”.

Absolutely, Dow.

Absolutely…

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Facebook: The wheels start falling off and the screaming begins…

10 Apr

My name is...

When Phillip Markoff, the ‘Craigslist Killer’ committed suicide while awaiting trial for murder, he unwittingly set in motion a chain of events that has blown the lid off Facebook’s Privacy Policy.

Facebook has always gone to great lengths to encourage users to upload as much personal data as possible. However, when the Boston Police Department issued a subpoena, demanding access to Markoff’s Facebook account, two things happened:

1) Facebook handed over the full, unredacted account history, including the account details of all Markoff’s friends and their ID information and their interaction.

2) The Boston Police Department then released this document into the public domain, without redacting the names and account details of his friends.

If Facebook users ever worried what information Facebook might pass on to the police and other government agencies about them, they need  fret no more. Facebook hands over the whole lot. You can read the excellent Boston Phoenix article here, including a copy of the document that Facebook handed over to the BPD.

The British government is currently seeking to pass a law allowing it to ‘monitor’ all UK citizens’ website conversations in “real time” – as they actually happen, without any limitation, nor requesting permission from a judge to prove any need or justification. You can read a simple BBC synopsis of this law here.

Now, add the following facts to your understanding of the above story:

Tens of millions of UK citizens’ private records held by Government Agencies have been lost or released. (1)

One in three British men has a criminal record by the time that they are 30. (Home Office Statistic, JRF)

Thousands of losses of our personal data occur at Local Council level through hacking and weak security. (2)

It is estimated that 27% of friend requests on Facebook are fake – around two in every ten. (3)

Let us take all these facts and try to create a ‘conservative’ mathematical algorithm:

For each hundred ‘friends’ you have on Facebook, ten are actually fake.

For each further hundred ‘friends’ you add, twelve are fake. The risk figure rises exponentially as you add more ‘friends’ whose real identity you do not know – for example, they are someone you met in a club, bar or online.

If you have 300 ‘friends’ on Facebook, in excess of 30 are ‘fake’-  the person is not who they say they are.

If 33% of UK males under thirty have a criminal record, and 50% of convicted criminals re-offend, (4) then any Facebook profile containing 300 ‘friends’ includes profiles of least 10 convicted criminals, hiding under fake IDs.

If 100 of your Facebook ‘friends’ also have 300 ‘friends’ themselves, you are connected by an evidence trail to 300 convicted criminals. Let’s be even more conservative still. Let’s say 200.

Ask yourself:

“If Facebook provide the authorities with full details of all ‘friend’ data and links that an active criminal has, and government agencies are allowed to monitor my Facebook page in “real time”…how long will it take before my identity will become PERMANENTLY and wrongly associated with a criminal whom I do not know and have never met?”

And if you know of a single instance of somebody who has successfully removed themselves from an Interpol database of criminals (onto which their name was wrongfully and unreasonably added) will you please provide me with the link?

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Car Auctions: “She’s got the Mercedes-Benz. Uhhh…”

30 Mar

Yes, I know that in The Eagles song ‘Hotel California’ , the line is written “…She’s got the Mercedes Bends…” and that Don Henley had to explain to eagle-eyed fans (see what I did there?)  that this was not a spelling mistake and was in fact a play on words.

So, I am now taking Don’s lyrics and I am making a play on his words. In years to come, I will be asked tirelessly about the exact meaning of the title and whether I was making a dry social comment about the collapse of western civilization, using the metaphor of car auctions as a symbol of the capitalist system devouring itself by over-producing cars which in turn leads to the collapse of their value and subsequent discounting to below the gross cost of their manufacture.

I shall smile back through unfocused eyes as my bodyguard refreshes my single malt and, with the slightest tilt of my head, I shall indicate that I wish for the interview to be terminated and for the pink doves to be released over the city.

My nucleus of faithful blog subscribers – those who followed me prior to February 9th 2013 and who remained loyal despite experiencing great emotional and intellectual suffering – will be carried ahead of me on gilded chairs while school children dressed in the flags of the world’s nations perform “Next” by the Sensational Alex Harvey Band using only mime and natural yogurt.

I cannot stand Mercedes Benz products.

They make my flesh crawl. They symbolize a value system that I am deeply uncomfortable with. The signals they send out are not the ones that I want to transmit. Every Mercedes that I have ever driven has been well-built and outstandingly reliable. But I sometimes couldn’t wait to get out of them and simply drive something else – anything else – as if to confirm who I really was.

Mercedes Benz have built up a formidable brand value over the years. However, they are trading on their glorious past far too much. It simply is no longer true to say that a Mercedes never rusts and it will last forever; they rust pretty badly since Mercedes changed their steel supplier in the mid-nineties and their long-term reliability is wobbly, to say the least. Sure, their trucks and vans are still good but when did you last follow a Mercedes Sprinter van which had both tail lights working, eh…?

Then, there was the infamous A-Series “Moose-test” fiasco where Mercedes made two outrageous errors of technical judgement.

1) They released the original A-Series cars knowing full well that they could tip over if thrown sharply from left to right and back, as if avoiding a moose at speed.

2) Mercedes solved this technical problem in a shoddy way by reducing the ability of the car to steer quite so sharply in the first place, by increasing the ‘toe-out’ of the front wheels.

For many motoring enthusiasts, that disgracefully lazy ‘remedy’ marked the end of ‘old’ Mercedes (top-notch engineering) and the beginning of ‘new’ Mercedes (top-notch marketing).

They now offer so many car models  that there is at least one Mercedes for each of us on this planet to take a personal dislike to. Tell me that your pulse doesn’t quicken  to at least one of the following:

1) You are driving alone through an unfamiliar county on the back-roads at dusk after visiting an old friend. A soft rain begins to fall and you switch your windscreen wipers on and change from marker lights to dipped headlights. As you do so, you become aware that a silver 2006 Mercedes S500 with tinted glass is following you, always keeping just far enough back so that you cannot read it’s license plate.

2) Wanting to show your devotion and deep love for your partner after having both been through a hellish month, you drive out to a small but expensive restaurant that you both always promised you’d visit when you had the money, which you still don’t. As you turn in to the street which is a clearway and does not permit parking, the restaurant has a black 2012 Mercedes E Class Executive SE  stopped outside. The suited driver is standing by the rear passenger door and he is looking directly towards you as you drive by.

3) Having driven a company Mercedes C-Class for three years, it is now at the end of its lease and due for renewal. For a change of scenery, you select a cash-equivalent Audi from the list you are given to choose from. For the next month, all your acquaintances greet you with: “Hi…! Hey…what happened to the Mercedes?”

Am I getting anywhere here? Is it just me? Is there something specifically ‘Mercedes’ about those situations that simply wouldn’t happen if one swapped out all those cars in the stories for Lincolns or BMWs or a Lexus?

I mean, try reading through those stories again and instead of the Mercedes, insert  “1959 red and cream Chevrolet Corvette” and see how you feel now.

A Mercedes makes a statement far beyond its shape and composition. It announces one’s political and social outlook like no other cars does. It doesn’t wait for you to speak, it speaks for you without your permission and over the top of your own voice. It is as if Mercedes is becoming the victim of its own advertising campaigns. By offering humorless elitism and superiority (“Unlike Any Other.” “The Future of The Automobile.”) they attract many humorless people who wish to purchase admiration.

If you are unlucky enough to be living in one of the world’s many refugee camps right now, you gain respect from most people but you neither seek nor receive admiration. What matters most to you is this: If your food is delivered off the back of a 2010 Chevrolet or a Toyota, then you and your children are probably going to survive. If your food is delivered off the back of a 2010 Rolls Royce then almost anything could happen in the next 24 hours so you keep awake. But if your food is delivered off the back of a 2010 Mercedes Benz, you and your children have probably already been acquired by a warlord so you practise real quick how to smile and mix concrete at the same time.

Photograph at top of page, taken three days ago. Mercedes Benz E200 Avantgarde CGI Blue efficiency, Tip Auto, 1.8, petrol, Calcite White. Full black cow (sorry – full leather interior) and parking sensors. 14,500 warranted miles. First registered May 2010. One owner. Guaranteed as having no major mechanical faults by the auction house and vendor. Sold this Monday for £29, 100 ($46,269) at auction.

If you want one right now with U.K. specification, Mercedes Benz do have just one, a 2011 model for sale up in Scotland, yours for £34,999 ($55,648). The only other white one available is this one pictured above. White ones are scarce. Black or silver ones are everywhere you look, being the weapon of choice of the airport transfer brigade. You don’t want to spend all that money and be mistaken for a chauffeur, do you? Of course not.

The dealer who bought this Merc was possibly tracking it for the last few weeks as it neared the end of its lease.  He probably had it advertised as  “for sale – awaiting picture” for the last month  so that he could line up a buyer for the car in advance.

The leasing company who still owned it and the car’s actual keeper and driver would have been blissfully unaware of his audacity. Then, the dealer followed it down to the auction house on Monday and made £5,000 ($7,950) profit for a day’s work. It is not an easy way to make a living but two cars a month like that and you are earning $190,000 a year.

As you walk around a car auction, you may be surprised at just how many people are continually jabbering on their phones as they walk the lines of cars. Now you know why. All you need is a credit card and the telephone number of somebody who wants a white Mercedes because they hate getting mistaken for a chauffeur all the time.

After all, one doesn’t have to like a product personally in order to sell it. More on crystal-meth dealers in a future Roadwax post…

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Car Auctions: How to be cool on the dance floor…

28 Mar

If you can answer “YES” to any of the following questions, then for goodness sake don’t read the rest of this post.

1) You drive a BMW Mini and thought it would be funny if you attached fake ‘eyelashes’ to the headlights.

2) You recently purchased a new Saab for a great price by using your truly awesome bargaining techniques.

3) Your boyfriend drapes his arm around your seat top when you are driving and glares at passing motorists.

Okay. I think we shook them off.

Oh – hang on!  There’s a couple of stragglers who are still here out of curiosity, not sure if I’m joking or not…

4) You often order fresh pizza to be delivered to your home because it is cheaper than cooking stuff yourself.

Got ’em.

That’s the last ones. They just clicked the ‘back’  button and typed “Pizza” into Google. We can talk freely, now.

Right. Buying at a car auction is very easy but you have to take a few simple precautions. There are so many excellent vehicles passing through right now that you may lose your self-control and make a serious mistake.

Resist temptation. Consider my analogy of the night-club. Car auctions are so similar to night-clubs that it is untrue. If you understand how a night-club really works, you will have no trouble at a car auction.

Do your homework.

Check the terms and conditions of the auction house. Visit the place and make sure that you are aware of  your duties as a buyer. Stand to the side and watch people who are bidding. Watch how the auctioneer manages the bidding and notice how little time each car actually spends in front of the podium. Notice that there are areas in the room where the speaker system that relays the auctioneer’s voice sounds crystal clear…and also areas where it is impossible to hear what is being said.

Smarten up your act.

Research the exact car you want to own by using the internet and asking around. Look at similar examples on a local dealer’s forecourt. Visit the auction and watch as identical cars to the one you want go under the hammer. Make a few notes on the vehicles concerned: the last six digits of the chassis number or the registration plate, specification, mileage and service history. Do not even think of buying, just watch. If those cars go under the hammer for 25% – 30% less than the price you would expect, then you may be at the right auction. Go to the very next auction at that site. Did those exact same vehicles go through again? Why?

Don’t pretend to be somebody you aren’t.

Nobody cares who you really are at an auction. Keep it that way.  The serious buyers are so discreet and polished that it may take you many hours or even days before you notice them. They are not your competition. They will always pull out before you do. When the day finally arrives where you go in for the kill and buy, your competition is most likely to be an idiot private buyer who obsessively bids against you, stupidly jacking the car’s price up beyond its real worth.

Practise a few clever moves.

On your first visits to the auction, find an example of the car you want to buy and stick with it as if it were your own. Watch as dealers come up and survey it. Watch what they see, watch what they do. Learn to move your head as they do, so that reflections on the car’s paintwork  (the hall lighting, the car next to it) ‘slide’ over and across the bodywork. By following the reflections, you will more easily spot dents and paint differences. Notice how some dealers run their index finger along a clean car as they pass along it. Do the same. Resprayed panels often ‘feel’ different.

When the car is started up, ready to enter the auction line, watch what the dealers do, where they look, what they check. If the dealer reaches in and turns the steering wheel sharply, you can bet that it is because power steering racks are expensive to replace on that model. If the dealer tries all the electric windows, perhaps they are prone to fail? Watch what is checked under the bonnet. Follow the car into the hall and watch if those dealers bid on that car.

Beauty had better not be just skin-deep.

That 2008 Audi A5 Quattro Sport in the picture above, with 75,000 miles on the clock, sold for £14,200 ($22,580) last week. Now, that actually is the same price that you could buy that car at a dealership here in Britain. So, did somebody get carried away and forget to stop bidding? Perhaps. But then again, in Germany, $22,580 would only buy you that model if it had been hit hard in a collision. You’d need to find at least an extra $8-10,000 to buy an A5 like the one in the photo.

So, a one-way ferry ticket and two days driving will possibly see that car sitting with a delighted new owner in Eastern Europe who has got a bargain.  Alternatively, that A5 may first of all spend a week in a back-street garage, somewhere in Europe. The dashboard and chassis numbers from a crashed left-hand-drive A5 Quattro will be fitted and it will ‘become’ the crashed car…but apparently now no longer crashed. However, that will be somebody else’s problem; the car shown in the picture is the real deal.

Buying a second-hand car always carries risks, whether you buy privately, from a dealer or from an auction. Strangely, perhaps counter-intuitively, the largest auction houses provide a greater level of protection than you might at first think.

More explanations, buying advice, plus extra-clever tips and safety hints to come!


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Car Auctions: How to win on the dance floor in 2012

19 Mar

Firstly, I must apologise for the long delay in posting this guide. After I uploaded the introduction on March 6th, I was attacked by two masked people while I was relaxing at the dentists. Although I put up the best fight I could, they stole one of my teeth.

The main attacker was a Caucasian male who drove an Aston Martin DB 9. He had bought it at an auction. How could I tell? Because it still had the little white label with the bar-code on, stuck to the bottom right of the windscreen. You can see one of these stickers if you click  on the car in the picture above.

Microsoft Paint is one helluva handy little program for airbrushing out details in photographs. But if you take a 500mg Amoxicillin, 1000mg Co-Dydramol and then pop 50mg of Tramadol, you will get the kind of sloppy results you can see in my picture. Assuming, that is, you can actually remember which room you put the damned lap-top in and can still work door handles.

I took this photograph at an auction in the UK last week. This 2003 Ford Focus 1.6LX Automatic Estate had just “had the auctioneer’s hammer drop on it” – a casual term to describe that binding and contractual sale made between the Auction House and it’s new owner who offered the highest bid. That owner was rushing off to get hold of the car’s documents while I went out and snapped this pic of their new possession.

The car shown has air conditioning, alloy wheels, parking sensors, leather interior and holds a current mechanical safety certificate (MoT). It has six Dealer stamps in its Service Book, confirming that it has been driven only 35, 000 miles from new and was regularly serviced by its previous owner.

It was sold for a “hammer price” of £250 ($396). You would be hard – pushed to buy a leather sofa for the same price as this entire car.

The “hammer price” of £250 reminds us that the buyer will have to also pay a further ‘Buyer’s Premium’ to the Auction House – a commission that is charged on all sales. That will be another £200 ($317) making a total of £450 ($714) for the joy of driving that Focus away.

Somebody just bought themselves a great little car for everyday use!

If you enlarge the picture, you will see some clues as to why it went so cheaply. The trade dealers didn’t want it on their forecourt because this car has got a little ‘ding’ or scrape on some of the panels. Car dealers rarely get approached by a customer who says:

“Hi, I’d like to buy a good used car for everyday driving but it must have a couple of little dents and scratches.”

The system just doesn’t work like that. So, the dealers held back and didn’t bid. The bidding “stalled”. Only the ‘private’ bidders (ordinary people like you and I) remained interested and only two people out of about two hundred were concentrating for that moment – about forty seconds – when this car was driven up to the stand.

The auctioneer did what he could to raise interest but he can see a queue of eighty more cars waiting their turn and time is money. Lunch break beckoned. The car was sold.

So, Rule Number One of buying at a car auction is that you have to actually be there with your credit card and your eyes and ears on alert. You can alternatively bid online but I would not personally recommend that. You can tell so much by simply ‘looking’ at a car up close and watching as it is started and driven into the queue for the podium. More on all those techniques in future posts.

This year is proving to be a good year for auction bargains. Over-supply of new cars is resulting in huge discounting of cars that are three years or more in age. However, the increasing cost of insuring certain models is also skewing the market values of some cars.

If you are walking down the street and you see a car that is similar to one which you would like to own, write down its registration plate details and then feed them in to an insurance comparison website ‘search’ page.  That way, you’ll get its exact make and model details up on the screen. Speed-Dating.

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