Dow Chemicals almost kicked out of London 2012 Olympics. More pain to come.

17 Apr

Dow Chemicals, that lovable corporate giant who didn’t  bring you the 1984 Bhopal Disaster and who aren’t responsible in any way for injuring up to half a million Indian citizens in one of the worst industrial catastrophes in world history, are not happy bunnies.

Just sixteen weeks before the 2012 Olympic Games begin to deliver them “marketing gold”, they are being asked to get out of town. Just when the winning line for their social media campaign is in sight, they run across a problem. Nobody likes them.

Last week, the prestigious London Assembly decided by only one solitary vote not to kick Dow out of the 2012 Olympic games and cancel them as a sponsor. As close shaves go, that was very close.

Dow are not the kind of giant international corporation who take kindly to criticism. Dow takes the view that people who say that they are a classic example of a “corporation gone bad” are misinformed.

So that nobody is misinformed ever again, Dow have made the real truth abundantly clear on their website:

“Dow’s policy is to be lawful, highly principled and socially responsible in all of its business practices.”

“At Dow, diversity and inclusion are inherent in our work environment”.

“In 2011, Dow had annual sales of $60 Billion and employed 52,000 people worldwide”

“For over two decades we have embraced and advocated Responsible Care – a voluntary industry-wide commitment to safely handle our chemicals from inception in the laboratory to ultimate disposal”.

Well, so that nobody is misinformed ever again, here is some more real truth:

After persistently ignoring warnings from both American experts and local officials, a badly maintained Union Carbide plant, operating with knowing disregard to safety procedures, leaked toxic gas across a vast area of housing during the night.

Within days, all the local trees lost all their leaves.  Two thousand dead farm animals were discovered and disposed of. 170,000 injured people were received by medical staff. They were all suffering from the same effects you would get if you inhaled cyanide. Thousands died and more than a million people were physically damaged, it is now widely believed.

Union Carbide offered $350 million -only the sum they were insured for – as compensation. The Indian Government estimated compensation to be one thousand times higher than that figure. The discredited and financially ruined Union Carbide Corporation sold its Bhopal plant for peanuts in 1994 and in 2001 both Union Carbide and that plant were bought up by Dow Chemicals…purely for reasons of profit.

To this day, hundreds of thousands of injured victims have been denied either proper justice or reasonable compensation. Dow has said “No” and Dow means “No”.

The massive organisational project that is the 2012 London Olympics has always had an ‘unreal’ air about it. Whereas few would wish to knock the hard work of those athletes who pursue world excellence, many people have always maintained that not only are the Games themselves already seriously tainted by allegations of corruption but that London simply isn’t the right venue for them.

The list of key sponsors looks increasingly like a roll-call of corporate and athletic pariahs. Neither Coca-Cola nor McDonalds can make any claim to having raised the health standards of anyone in the world. But…Dow Chemicals…?

How on earth Lord Sebastian Coe and his Organising Committee were stupid enough to allow Dow to become a major sponsor of their event is to remain a mystery for now. Perhaps it was the large wad of money.

There is a huge elephant in the corner of the living room again. Lord Coe and his very important friends cannot see it.

Everybody else can.

Dow Chemicals have a slogan for their range of paints:

“A Smarter Way To Hide”.

Dow Chemicals also have a Corporate slogan:

“We believe that taking the extra step to be socially responsible does not hold us back – it sets us apart”.

Absolutely, Dow.

Absolutely…

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